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2012 UF MSDI Conference

January 9, 2013

The lovely ladies of the University of Florida’s Master of Science Dietetic Internship program approached me in 2012 to design a logo and develop a website for their annual continuing education conference. The theme for the conference was “Nutrition and the Brain”. For the logo, I decided to create a cornucopia of brain foods and meld them together to form everyone’s favorite organ. Colorful and detailed, yet instantly recognizable was my goal. I used the profile of the head to encapsulate the food-brain and tie the mark together. I chose clean and semi-formal typography to give the fun-loving mark a serious undertone.

The Website

For the site, I built texture and depth with patterns and shades while using the bright colors of the logo to create a visual order. For ease of use, the nav stays with the user throughout the site. This site was the first site in which I developed all of the front-end code as well as the (very limited) back-end code.

You can visit this site here

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