Southern Sustainability

By Eric Kidd

January 6, 2013

Southern Sustainability is a not-for-profit organization that operates in Southern Illinois. While I worked there, I was tasked with redesigning the organization’s logo. The inspiration for the logo was the phrase “Think global, act local”; while the organization’s efforts are often focused on the local community, the intent is for these actions to ripple out to the greater global community. Southern Illinois is defined by it’s rivers, so this seemed a natural place to begin. The curvature of the Earth gives a top-down sense of perspective to the mark with the sun shining over both the state and the world representing (sustainable) energy.

Comments are closed.